How I Work
Building meaningful user experiences requires more than just frameworks. It requires an outcome-driven strategy, cross-functional collaboration, and the right tools for the job.
Outcome-Driven Strategy
With a background in business development and strategic planning, I focus on aligning product vision with measurable business goals. I use OKRs not as rigid checkboxes, but as a framework to ensure every initiative drives real impact.
- Align product roadmaps with company-wide OKRs and strategic objectives
- Prioritize ruthlessly based on measurable impact, not just stakeholder requests
- Build outcome-driven roadmaps that balance quick wins with long-term vision
Influences & Reading List
Product Management
Inspired
by Marty Cagan
Empowered
by Marty Cagan
Untrapping Product Teams
by David Pereira
Leadership & Culture
No Rules Rules
by Reed Hastings & Erin Meyer
Turn the Ship Around!
by L. David Marquet
Agile & Teams
Scrum: Think big
by Boris Gloger
Team Topologies
by Matthew Skelton & Manuel Pais